I’m hungry, feed me!

In the past, I have used default WordPress RSS feeds. However, in the past fewFeedBurner days, as I have redone much of the site, I thought it was time to optimize the feeds and begin tracking statistics.

FeedBurner, which was recently bought by Google, allows for the creation of various types of feeds, from normal blogs to podcasts. You have the option to advertise with your feed, track user statistics in terms of RSS link hits and email subscribers, and much more.

I have to say that my favorite part of FeedBurner is the option to have users subscribe via email. For a while, I’ve had several readers ask about this, but I didn’t know the best way to meet this need. FeedBurner lets me easily put a customizable subscribe box on my site, and they take care of the rest. I can set up a default time to email subscribers about new posts and change other preferences in my account.

All in all, FeedBurner is a wonderful, free tool to get return visitors and readers to your blog. Plus, it’s a Google product.


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