Choosing the Right URL Shortener

A few days ago, someone sent me this post about the differences between URL shorteners. It was great timing since I have been having trouble choosing.

You see, originally I used ow.ly since it was the default for HootSuite (though I also used it independently). Since I’ve switched to TweetDeck, however, I’ve had to change shorteners. TweetDeck currently uses bit.ly, is.gd, tinyurl, tr.im, or twurl.nl. Deciding between these, I thought, is simply a matter of look and sound – say each one and pick the coolest.

Thanks to

So, for the time being, I use bit.ly or tr.im. I haven’t decided between these (there is only a 1 character difference), but tr.im looks cooler, so I’ll probably go with that.

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